The Great Experiment

Online Biz Direct is embarking on a grand experimental journey. Around the end of June 2008 we pretty much removed all content and information from our website. Why? Isn’t that crazy? The short answer is yes.

Here’s the longer answer.

We’re doing it to make a point. We have been preaching to our business network for a long time the importance of developing a broad presence online. We have met quite a bit of resistance and complacency along the way. Most of the excuses were either, “The Internet isn’t for my business”, “It’s too complicated or technical” or “I just don’t have the time”.

So we’ve taken our site down and everything related to it to demonstrate the speed and ease at which we can build our online presence even larger than before.

Keep in mind that along the way we are also testing many applications. There are a ton available, but not all of them are beneficial. Your journey will be even faster as we provide you with our data steering you clear of the time consuming junk. We want the resulting information to simply be the easiest and fastest tools to use in building your network and getting the word out.

What have we done so far (other than removing our site content)?

1) Set up a blog using Wordpress. Although we’re hosting our own application, your blog can be as simple as creating a free account at Wordpress.com or Blogger.com (Free)

2) Purchased a Flip video camera to record videos. ($141.00 BestBuy) You probably already have a video camera so this may not be required.

3) Set up a YouTube and UStream account to broadcast video. (Free)

4) Purchased some lights and arranged the office to be more studio-like. ($40.00 Home Depot)

5) Set up social media account(s) on Twitter.com, Facebook.com and MySpace.com(Free). We already had existing accounts on Ryze, Linkedin and Biznik which we will continue to use.

We’ll be covering more details on the purpose of each of the previous five steps in upcoming posts.

Please jump in by commenting to let us know your opinions on what we should be doing. Your input would be greatly appreciated.

I hope you enjoy following us!